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La Senza

The bad little sister of the L Brands family, La Senza is all about lingerie for the rebel spirit; the party girl. This brand pushes the boundaries and takes “sexy” to the next level (literally…like, to the next cup size).

Project Description

I worked on everything from high level seasonal concept development to daily social media and email engagement. I created content for window banners as well as in-store signage and built selling tools for associates that combined product knowledge with trend awareness.